About Us

SJ Insights provides best-in-class market intelligence and analysis, proprietary market research services, media planning and buying services, as well as marketing and advertising related consulting services.

Market Intelligence & Analysis
- Competitive Analysis
- Target Audience Analysis & Personas Development
- Geographic Market Opportunity Analysis
- Secondary Research Analysis/Abstract Reports

Custom Market Research
- Awareness, Advertising, Brand Perception Tracking Studies
- Brand Positioning/Ad Concept Testing
- New Product Feasibility/Market Viability Studies
- Website UX Research
- Other Proprietary Research
- Omnibus Studies

Brand Positioning
- Consumer Insight/Experience Audits
- Market Analysis/Market Strategy
- Brand Benefit Analysis
- Brand Architecture
- Brand Touchpoint Analysis

Media Planning & Buying (Offline/Online)
- Media Strategy
- Search Engine Marketing (SEM)
- Predictive Modeling
- Media Buying Supervision/Procurement
- Media Audits

Social Media
- Strategy/Planning
- Social Media Guidelines
- Content Curation & Development
- Blog Writing
- Analysis & Tracking

Ad Agency Search Consulting
- Current Agency Performance Evaluation
- Developing Request for Information/Proposal Documents (RFI/RFP)
- RFI/RFP Distribution; Inquiry Fielding; Analysis/Summary; Evaluation
- Facilitating Agency/Finalist Briefing Meetings; Presentations; Evaluation

Business size

1-10 employees